DENVER, CO -- Lakewood, Colorado-based HomeSphere Inc., announced that Henry® Company has joined BRI, the homebuilding industry's first and only B2B digital lead generation and customer retention platform.
Henry Company will utilize HomeSphere's advanced digital platform to help identify qualified opportunities and expand its reach to a growing network of local and regional builders. HomeSphere's participating builders in turn have selective access to Henry Company's suite of air and vapor barrier, roofing and waterproofing systems and valuable information on new products such as Blueskin Butyl Flashing® and Blueskin® VP100, a next-generation, vapor-permeable air barrier for wood-frame construction.
"We value the opportunity to open up lines of communication between our company and HomeSphere's local and regional builders," said Henry Company Vice President of Residential Building Envelope Eric Velander. "With Henry Company's focus on innovation and superior building performance, we know we can advance building technology and deliver value to both builders and homeowners."
Henry Company joins more than 80 preferred building product manufacturers in 23 product categories that are using HomeSphere to connect with the growing market of local and regional builders. HomeSphere's customer base of 1,600 builders constructed 15 percent of the total new single-family homes started in the United States in 2014.
"Henry has been an industry leader for decades with products that deliver wide-ranging benefits," noted HomeSphere Vice President of Sales Chris Toth. "We are glad to partner with a company that actively works to improve the livability and sustainability of both homes and commercial buildings."
HomeSphere develops and manages the homebuilding industry's first and only B2B digital lead generation and customer retention platform, connecting more than 80 preferred building product manufacturer brands across 23 product categories with more than 17,000 local and regional homebuilders. Leveraging exclusive, actionable market intelligence and access to sought-after relationships, HomeSphere's solutions deliver measurable, ultra-targeted business opportunities with more profit potential. Visit www.homesphere.com or call 1-800-274-2632.
About Henry Company
Headquartered in El Segundo, Calif., Henry Company is a leader in Building Envelope Systems®. Henry products control the flow of water, vapor, air and energy through the entire building envelope, from foundation to roof. Henry understands the principles of integrating air and vapor barrier, roofing and waterproofing systems to ensure superior building performance. Henry professionals offer designers, contractors and building owners a combination of technical experience and a commitment to provide quality products. For more than 75 years, Henry has been the trusted source for a variety of building solutions. Visit www.henry.com or call 1-800-486-1278.