BuilderBooks, the publishing arm of the National Association of Home Builders (NAHB) recently released a new publication, Partnering with Brokers to Win More Sales by Quint Lears, MIRM. This new book gives practical suggestions to help companies create long-term, productive relationships and work effectively with their local real estate brokers to increase new home sales.
Builders or their representatives occasionally face stumbling blocks when it comes to working with brokers, but establishing a good working relationship can lead to success for both parties When builders work with brokers and give them tools to sell the new homes, everybody wins—the builder, the broker and the customer. Lears offers usable tips for builders to work with brokers to reach more buyers, highlight the benefits of new homes and ultimately make more sales.
Author, Quint Lears is the creator and host of NewHomeSales.com, an online media platform featuring insights, ideas and best practices from top new home sales, marketing and home building professionals. He is also a Realtor specializing in new home sales in Las Cruces, NM.
Partnering with Brokers to Win More Sales is available for purchase ($24.95 Retail/$22.95 NAHB Member, ISBN 978-0-86718-762-5) at BuilderBooks.com or by calling 800-223-2665. The e-book is available at ebooks.builderbooks.com ($16.99 Retail/$14.99 for NAHB Members).